Following a structured development framework, this phase transitioned from concept validation to technical execution. The process was systematic, iterative, and aligned with real market insights, ensuring that every decision was data-driven rather than speculative.
Market research provided the foundation for development priorities. A detailed analysis of Ooni, Morsø, and Noori products revealed a demand for hybrid cooking solutions that integrate high-temperature baking, grilling, and ambient heating. This was validated through a 004 Quality Function Deployment, which mapped consumer priorities, extracted from public product reviews, to engineering requirements. Heat control, thermal efficiency, and usability emerged as key drivers of satisfaction, while stone durability and heat loss were common pain points across competing products.
To quantify and prioritize design constraints, the engineering team benchmarked temperature performance (425 - 480°C), insulation effectiveness (target < 0.7 W/mK), and corrosion resistance standards. Computational Fluid Dynamics (CFD) and Finite Element Analysis (FEA) simulations were integrated early in the process, minimizing downstream modifications and optimizing airflow dynamics for fuel efficiency.
A project management approach, drawing from Kerzner’s best practices, ensured clear milestones and resource allocation. The staged investment model controlled financial exposure while allowing incremental validation of design feasibility, supply chain compatibility, and manufacturing scalability. The roadmap balanced cost-efficiency with technical execution, preventing feature creep and ensuring industrial feasibility before committing to large-scale production.
By leveraging existing global market validation, consumer insights, and structured engineering analysis, this development process eliminated unnecessary iteration cycles. The next phase transitions into full-scale prototyping and pre-production validation, where supply chain partners and manufacturing optimizations would, if validated, finalize the product’s market-ready form.